Senior Communication Officer (Digital)

This role is based in our Digital team (web). This role supports the management of Manchester City Council's website and intranet, creating clear, simple and user-friendly web content.

This is part of the City Council's Corporate Communications function at Manchester City Council.

The role holder will support the delivery of effective communications to promote the Council and its priorities across website channels and products.

The role will support Communications to deliver priority campaigns.

The role will be required to evaluate and implement digital web-based communications activity. The role will support and offer advice with regards to website content and user journeys.

This role will be part of the team that ensures all content on the Council's website is well-structured, task based, accessible and easy to find so that it meets the needs of its users.

The role requirements include:

• Excellent account and relationship management


• Writing, editing and creating web content that meets user needs and applies good UX principles


• Having a good working knowledge of accessibility legislation relating to the Web Content Accessibility Guidelines (WCAG) to fully support the Council's website and our customers.


• Acting as an advisor to services on WCAG and web content best practice


• Managing governance

An understanding of the application of basic HTML coding would be beneficial, but is not essential.

You will be required to analyse data from a variety of sources (such as Google Analytics) to inform decisions and communications plans.

You will be required to use the Council's website CMS (Jadu) and intranet CMS (Interact) to manage, create and update content including web pages, forms and directories. You should have strong digital skills and be able to use multiple digital tools.

Please be aware before applying that the role may involve some out-of-hours, standby and weekend work.

If you think this is the role for you, we'd love to hear from you.

You must be able to demonstrate experience in large website content management, and it would be preferred if you were able to demonstrate an understanding of the role of a public sector website and what people come to use it for. The Council's website is a leading, user-focused public sector site.

You will be supporting the organisation's Our Manchester strategy and principles, the City's vision for 2025. You must be passionate about the city and the people who live, work and visit here.

You will be part of the Digital team, who develop and monitor web content and customer journeys, ensuring accessibility and usabilty for all. The role holder will have a proven track record of successfully managing web-based projects, to ensure we are giving people access to the information they are looking for, or the task they need to perform quickly and efficiently, through our website and intranet.

You will need a strong background in web content development and to be an ambassador for the communications service, ensuring that all content is fully accessible. You will be required to work closely with a wide range of internal and external stakeholders on a wide range of projects and campaigns., As part of our commitment to inclusion, we offer guaranteed interviews for specific groups of people. To qualify, you'll need to meet the minimum requirements for the role, and identify with one of the below criteria:

• Members of the Armed Forces and veterans


• Are currently in care, or have previously been in care


• If you consider yourself to be disabled or if you have a long-term health condition


Accessibility

As a Disability Confident Employer, we provide support for employees with physical or mental-health conditions, a disability or neurodiversity. Our workplaces are accessible by design, and we make workplace adjustments including providing aids, adaptations and equipment. These, combined with our flexible working policies such as disability-related leave, enable our employees to perform their role, thrive and be their authentic selves in work.

We've also included some useful tips on how to submit the best application.

When you join us

We want everyone to be able to be themselves at work and give their best. If you need additional support to undertake the duties of the role, we'll make every effort to source any necessary aids, adaptations or equipment. If, however, any task proves to be unachievable, we will look at redesigning parts of the role.

You will be part of the Corporate Communications Service's core teams, so must demonstrate the ability to work as part of a team.

The role holder must have a clear demonstrable understanding of writing for the web, so excellent content development and writing skills are essential. You should be able to communicate complex ideas in plain English.

We're the local government authority for Manchester, and have teams across the city helping to make this a great place to live for everyone. We're proud to do local government differently, in a city with an international reputation for diversity, creativity, culture and passion.

When you join us, you're joining a team of over 7,000 council staff helping to make our ambition for Manchester a reality. Whatever your role, you'll be supporting our residents and communities to be the best they can be, and helping to build a Manchester that's fairer for everyone who lives, works, volunteers, studies or plays here.

To make our ambition a reality, every person we recruit needs to play their its part. It takes a certain type of behaviour, attitude and way of working to get Manchester where it wants to be. Our people and partners have agreed five 'behaviours' - the grounding for how we must work together and treat one another:

• We take time to listen and understand


• We work together and trust each other


• We show that we value our differences and treat each other fairly


• We 'own it' and we're not afraid to try new things