Digital Marketing Degree Apprenticeship

This is a degree apprenticeship opportunity in partnership with London South Bank University enabling you to work while you learn and providing the platform to work towards achieving a digital marketing degree. The programme will last for 4 years which will result in you achieving a BSc (Hons) in Digital Marketing as well as a Digital Marketer Degree Apprenticeship Certificate issued by the IFA (the Institute for Apprenticeships).

• This is a full-time role which will include one day a week attendance at London South Bank University campus (expenses will be reimbursed).


Reporting into one of our Senior Brand Managers, we're looking for a passionate and positive individual with a strong commercial head on their shoulders to join a fun, adventurous and collaborative team.

The primary focus of the role will be managing and overseeing and executing some marketing campaigns including large seasonal campaigns across brands such as Robinsons and Tango. You will work closely with other Brand Managers and Shopper Marketing Teams to land brilliant execution which drives sales and brand awareness. You will also manage the development of key NPD (New Product Development) and EPD (Existing Product Development) initiatives which grow and expand the brand into new and existing consumption occasions and to new consumers.

The BSc (Hons) Digital Marketing Apprenticeship course has been carefully designed to fit the study of marketing firmly into a social science context and provides core marketing skills such as consumer behaviour, research and digital analytics, creative advertising and media planning, channel and customer experience management and strategic product and brand management. You'll learn to gather relevant data, use digital tools and develop digital-led strategy appropriate for the contemporary marketing world. Full completion of the apprenticeship course including the EPA qualifies you with a BSc (Hons) in Digital Marketing as well as a Digital Marketer Degree Apprenticeship Certificate issued by the IFA (the Institute for Apprenticeships).

What you'll be doing:

Planning and execution of digital communications across multiple social platforms to drive brand and product awareness
1. Amplify big brand campaigns and engage audiences with relevant social content
2. Build strong, collaborative relationship with in-house digital marketing team.
3. Management of social agency including writing briefs and overseeing content creation
4. Undertake performance and evaluations of digital campaigns against pre-defined KPIs to measure effectiveness and inform future learnings
5. Monitor, analyse and train to become an expert on; market, brand and competitor performance/activity. Be proactive in recommending changes to the annual plan - a good idea can come from anyone!
6. Be the team's PR champion (trade and consumer) and help manage the PR agency relationship

1. 3 A-Levels grade BCC (worth 104 UCAS points) or: BTEC National Diploma DMM (worth 112 UCAS points)
Must have 5 GCSEs grade C & above, including Maths and English (reformed GCSEs grade 4 or above)
2. A passion for marketing, brands, and digital ecosystems
3. Organised and understands how to get things done on time
4. Positivity, supportive and a great team player
5. Good communication skills

What you can expect to receive:
1. Digital Marketing Degree

At Britvic we're on a journey to become the most dynamic soft drinks company. As one of the UK's leading players in the FMCG market we pride ourselves on setting high standards, being courageous and pushing ourselves to think outside the bottle.

We offer consumers a range of family favourite and global premium brands such as Robinsons, Tango, J2O, R. White's & London Essence, as well as bottling for PepsiCo here in the UK. We exist to help people enjoy life's everyday moments.

Our mission is simple to create a better tomorrow for our people and our planet. Through our strong values of 'act with pace', 'own it', 'be courageous, 'we care' and 'stronger together' we encourage all of our people to take risks in pursuit of our shared ambition and their personal goals and think outside of the bottle every day throughout everything we do.

2. Annual Salary of £23,400 plus benefits with incremental increases on an annual basis
3. Experience contributing to digital communications and brand campaigns
4. You will also receive extensive in-house training as part of your induction as well as ongoing training on products and services.

We believe we are stronger together and that's why we're committed to providing equal opportunities to all applicants and employees. We know that by building a truly inclusive environment where everyone feels celebrated, safe and respected - diversity and wellbeing will naturally thrive.